Evaluation

Evaluation question one on Prezi

Evaluation question three

DIGI PAK & ADVERTISEMENT

 DIGI PAK FRONT COVER

                                                                                                        BACK COVER

INSIDE LEFT



                                                                                                        INSIDE RIGHT

MAGAZINE ADVERT FOR DIGI PAK

EXTRA STUFF PICTURE THAT WILL BE ON  TOP OF THE DISK

FINAL MUSIC VIDEO

Case studies of DIGI PAK AND ADVERT/Flat plans of DIGI PAK and ADVERT

Analysis of digipak
Case Studies of Hip Hop Genre Adverts

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DIGI PAK on Prezi

Shooting Schedule/Location shots/Making of music video

Location shots
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Please click on the link below to watch our video dairy
http://www.youtube.com/watch?v=rYDVHqoy_54

Analysis of Digi-Pak on Tank Girl

Tank Girl- Analysis of the picture of tank girl

Gun with a teddy bear hanging- The contrast between two different personalities or natures is being shown by having a gun with may be a childhood memory of hers which she has kept close her heart. This allows the audience to emphathise better with her as it reminds them of a childhood memory which could be very special to them.

Australian Flag- The Australian Flag is shown on her sleeve allows us to relate other item on the Digi-pak to her culture.

The funny looking animal that looks like a Kangaroo on her back- The kangaroo is also possessing a smoke in his mouth, this could be seen as a mockery of the girl or even relate to her child like side and the need for such a small creature to smoke could relate to her childhood.

Bow and Arrow on her head- It could mean various things but my interpretation is that she might of fell in love and that probably made her the way she is.

One arm is shown to be a jet black colour and the other a light green colour.. I think by having one arm in a lighter colour and the other in a jet black colour could represent her split personality  which has also been shown in other ways such as; the representation of the teddy bear hanging of the gun. All these signs signify the lightness in this girl and that she's not just bad, rough, strong and lethal which is the first impression we receive whilst taking a quick glimpse at the Digi-pak.

Cigarette- Dollar sign on cigarette shows the significance of money and power and also allows the audience to understand a bit more about her personality and character.

The star- symbol of power

Overall I feel that this image reminds of a distopia society. There's a sense of anti establishment and an essence of the culture is shown through this picture. The gun and the Australian flag show  the unhappiness of the political movement, this is shown through her rebellious side by holding a gun etc.

Storyboard Build up

Final Storyboard

Our Final draft of our music video shows; the girl and boy both walk into the bar, they both meet and leave the bar, show interest in each other inside the car, boy drops the girl home, there about to kiss but she gets scared so closes the door on him, he gets upset and starts walking towards the car, she texts him saying see you in the morning and the boy gets happy. Within this narrative the chorus comes in three different locations; basketball court, bridge and graffiti place.

ANALYSIS: There are no complications with this story board and we are going to shoot our music video according to this story board.

Second draft

This storyboard is showing the male character and artists (both being the same individual) leave the car to enter the bar.

The male character falls in love with the girl at the bar and they leave together in his car. Then the chorus comes where the male character is shown to be in a basketball court with his friends lip-sing the chorus. As the chorus finished the camera goes back to the car where they show romance and then the male character takes the female character back to a hotel/house. They both enter the room and stay the night there and when he waked us next to her he's very happy and assures her that his feelings for her is everlasting.

ANALYSIS: The problem with this story board was that it shows vulgarity by showing the female and male character going to the hotel room. After deep thought we realised that Lupe Fiasco (our artist's songs) has always been against the conventional features of Hip-Hop. By showing vulgarity, through our music video, we follow the conventional features which Lupe Fiasco was against. Therefore, we decided to change the plot after 2.02 seconds show in the story board above.

First Draft

Our first idea of our storyboard is shown below, however ,when we sat down as a group and listened to our song over and over again we realised that the lyrics kick in very fast after the first couple of beats and as the beat is up tempo and fast it will not suit the the first location in this storyboard to be a room.

ANALYSIS: This was our first ever story board, there were many problems with this story board. The locations were very simple and the story line was not original or different. Another major problem with this story board was the ending. We were thinking of having the ending as a dream. The technique of the whole music video being a dream is disappointing for the audience, therefore we decided that in our second story board drafting we will not include it and change these setting.